Trends Analysis

This module on Trends Analysis Training is part of the curriculum of critical training courses for developing leadership competencies and management talent.

Trends Analysis Competencies- the ability to:

  • analyse statistical data
  • identify statistically significant time trends, patterns association, outliers and periodicities
  • interpret the information provided by trends and patterns in terms of their implications.

Recommended materials

  • Retailing in the 21st Century: Current and Future Trends by Manfred Krafft and Murali K. Mantrala (Oct 2005)
  • The Secrets of Economic Indicators: Hidden Clues to Future Economic Trends and Investment Opportunities, 2nd Edition by Bernard Baumohl (Aug 2007)
  • Future Files: The 5 Trends That Will Shape the Next 50 Years by Richard Watson (Oct 2008)
  • The 10 Trends You Have to Watch. By: Beinhocker, Eric; Davis, Ian; Mendonca, Lenny. Harvard Business Review, Jul/Aug2009, Vol. 87 Issue 7/8
  • Ten forces driving business futures By: Richarme, Michael. Futurist, Jul/Aug2009, Vol. 43 Issue 4,

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